TRAINING COURSES

Branding Yourself Through Storytelling

Summary


Price:
$595
Language:
English
Funding:
No Funding
No. of Days:
1 Day
Location:
Central
Funding Individual
Full Cost S$595
Please refer to the "Funding" tab to understand details breakdown
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Why You Should Attend This Course

“99% presentations suck!”, — said Apple former evangelist Guy Kawasaki in 2005. Why?

Do you know that most professional presentation courses focus on “how” instead of “what & why”? How to stand, walk and talk during delivery with little attention paid to “what” - the power of storytelling itself and “why” – the design strategy.

This course is not about how to develop great business presentation or deliver persuasive pitch but rather about you personally as a storyteller and how to brand yourself through storytelling.

In this course we take a more creative and emotional approach, focusing on the content and design. How to structure your ideas, facts and data into a powerful story using branding and storytelling strategy.

You will also learn how to design your powerful personal signature stories.

Learning Outcomes

  • Understand what makes a good story and a great design strategy and empower yourself through storytelling.
  • Understand how to develop powerful stories and use them for strategic advantage in business, brand and life.

Course Outline

  • What is a good story and why is it important in business, brand and life.
  • How to create a story with impact and develop your brand story using powerful storytelling design.
  • How to make your story stick more effective (using the SUCCESS principles)
  • Design your powerful PERSONAL stories (using STAR Model and Storytelling Canvas)

Location:
Central
Address:
51 Anson Road #03-53
Building Name:
Anson Centre
Postal:
079904
...
Marketing Institute of Singapore

Founded in 1973, the Marketing Institute of Singapore (MIS), a not-for-profit organisation, is the National Body for Sales and Marketing. Over the years, MIS has nurtured more than 50,000 sales and marketing practitioners through its professional learning and development programmes and provided ample networking opportunities for thousands of members through its diverse series of events.

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The following are details breakdown of the funding

Individual
*Funding
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SkillsFuture -
Productivity & Innovation Credit -
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Note

  • Funding is subjected to approval from the government agencies
  • The amount is calculated based on the "Up to" percentage of the course fees
  • Taking into assumption that you have not fully utilized the SkillsFuture Credit and Productivity & Innoviation Credit Scheme

 


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